CRM & Email Marketing Specialist

Role Overview

Join Legend’s Gaming team in Bratislava as a CRM & Email Marketing Specialist. You’ll build and launch campaigns, experiment with new ideas, and use real performance data to understand what works and what to try next. You’ll have space to test, improve how we work, and see your ideas go live quickly.

What You Will Do

Build, QA, and launch high-quality email and CRM campaigns, deliver consistently and at pace. Run A/B tests, use campaign data and customer insights to continuously improve performance, and support the development of automated customer journeys.

Why It Might Be a Fit

You’ll have the chance to make a visible impact on user experience and business performance across multiple brands, international audiences, and significant user volumes. We value diverse perspectives and encourage you to apply even if you don’t meet every qualification listed.

Requirements

• Hands-on experience in CRM, email marketing, lifecycle marketing, marketing automation or a similar role within a B2C environment.
• Fluent/professional working level in Slovakian and English.
• Experience building and launching email or CRM campaigns yourself, with strong attention to detail and a clear understanding of campaign QA.
• Experience using a CRM or marketing automation platform such as Optimove, Bloomreach/Exponea, Braze, Iterable, Salesforce Marketing Cloud, Xtremepush, Smartico or similar.
• A testing mindset, comfortable developing hypotheses, running A/B tests, and using the results to improve future campaigns.
• Confidence working with campaign data, analytics platforms, and spreadsheets, with the ability to interpret performance and turn insights into action.
• An understanding of the key ingredients of effective email creative and the ability to brief copy and creative requirements clearly.

Benefits

• Annual discretionary bonus to reward your efforts.
• Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season!
• Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
• Tailored flexibility for your work-life balance.