Marketing Operations Lead

Role Overview

The Marketing Operations Lead owns the engine behind our marketing team, responsible for the tech stack, processes, data, and systems that enable smooth campaign execution and accurate result measurement.

What You Will Do

Key responsibilities include owning and optimizing the marketing technology stack, designing and improving marketing processes, building and maintaining analytics and reporting frameworks, leading cross-functional projects, and identifying and implementing AI-powered tools.

Why It Might Be a Fit

This role requires a track record of leading cross-functional projects, experience with marketing analytics and reporting, and hands-on experience applying AI tools to marketing workflows.

Requirements

• 5+ years in marketing operations
• demonstrated HubSpot administration/expertise (certifications a plus)
• proven experience with marketing analytics, reporting, and dashboarding
• track record leading cross-functional projects with multiple stakeholders
• hands-on experience applying AI tools to marketing workflows (content, personalization, automation, or analysis)
• strong process-design and documentation skills
• excellent communication skills — able to translate data and systems into clear recommendations for non-technical stakeholders
• B2B SaaS or real estate industry experience a plus