Marketing Lead

Role Overview

Marketing Lead will own the whole arc of marketing, from brief to sales number, and be judged on conversion, sales uplift, and customer impact. The role requires a proven track record of leading integrated campaigns and directing agencies, influencer programs, and brand partnerships.

What You Will Do

The Marketing Lead will set the agenda, write campaign briefs, localise and protect the brand, run launches, and own the evidence by tracking spend against sales uplift and conversion.

Why It Might Be a Fit

This role is broad and rewards someone who likes seeing a campaign through every step. It requires a strategic thinker who can move from a conversation with leadership to a purchase order in the same afternoon.

Requirements

• Proven track record of leading integrated ATL and BTL campaigns end to end
• Demonstrable experience directing agencies, influencer programmes and brand partnerships
• Established command of marketing operations
• Analytical ability to turn performance data and customer research into decisions

Benefits

• Diverse development programs
• Coaching partnerships
• On-the-job training
• Family-friendly policies
• Prioritization of well-being
• Embracing flexibility