Media & Digital Marketing Lead – Social

Media & Digital Marketing Lead – Social at Officeworks, a dynamic retail company with a strong focus on customer experience and community involvement.

Requirements

• 5+ years’ experience in media, digital or social marketing (agency or client-side)
• Deep expertise in paid social, including hands-on experience across platforms like Meta, TikTok, Pinterest, or similar
• Proven ability to set up, manage, and optimise campaigns directly in-platform (not just briefing agencies)
• Strong understanding of performance marketing, audience strategy, and conversion optimisation, as well as a knack for creative best practices
• Confidence working with data, analytics, and performance reporting tools to drive decisions
• Experience balancing creative thinking with a strong analytical mindset
• Excellent stakeholder management and communication skills
• A sharp commercial mindset with strong budget ownership and ROI focus
• Highly organised, proactive, and always looking to push performance further

Benefits

• Generous discounts across Officeworks, Geeks2U, Bunnings, Kmart, Target and the wider Wesfarmers brands
• Access to Officeworks benefits program for exclusive discounts and perks across entertainment, travel, lifestyle, and health
• Growing Families Policy
• Employee Assistance Program (EAP)
• Flexible Public Holidays Policy
• Outstanding learning and development programs
• Fantastic career opportunities across the broader Wesfarmers Group