Product Marketing Manager

Role Overview

OneBridge Benefits is seeking a strategic and analytical Product Marketing Manager to help bring products, services, and strategic initiatives to market with clarity and purpose. The ideal candidate is naturally curious, comfortable navigating complex information, and skilled at transforming research into meaningful market opportunities.

What You Will Do

Conduct customer, broker, employer, participant, market, and competitive research to identify opportunities, trends, barriers, and unmet needs. Develop audience segments, ideal customer profiles, buyer considerations, and adoption drivers.

Why It Might Be a Fit

This is an opportunity to shape how OneBridge understands its audiences, communicates the value of its solutions, and brings new products and initiatives to market. Your work will help teams make informed decisions, strengthen product differentiation, and create clearer, more engaging experiences for our clients, partners, and participants.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, Healthcare Administration, or a related field
• Seven or more years of progressive experience in product marketing, market research, competitive intelligence, commercialization, or go-to-market planning
• Demonstrated experience with audience segmentation, market assessments, positioning, value propositions, and product launch readiness
• Strong research, analytical, and critical-thinking skills, including the ability to distinguish evidence from assumptions
• Excellent written, verbal, presentation, and relationship-building skills
• Experience collaborating across leadership, sales, operations, product, marketing, and subject matter experts
• Strong judgment, organization, and the ability to manage multiple research and planning priorities

Tagged as: Clari