Principal Creative Director, Growth Marketing

Role Overview

As the Principal Marketing Creative Director, Growth Marketing, you will define the creative vision for Riot’s global Growth Marketing efforts, helping players discover and return to our games.

What You Will Do

You will own Growth Creative direction across Riot’s global portfolio, including approaches that enable effective localized creative at scale.

Why It Might Be a Fit

This role requires exceptional creative judgment, deep fluency in modern UA creative, and the ability to operate independently within a complex global organization.

Requirements

• Bachelor’s Degree or equivalent professional experience
• 12+ years leading creative work within advertising, digital marketing, games marketing, entertainment, or creative agencies
• Extensive experience leading user acquisition, performance marketing, or growth-focused creative at significant scale
• Outstanding portfolio demonstrating digital-first creative leadership and measurable audience or business outcomes
• Deep understanding of the modern UA ecosystem and experience developing creative for platforms such as Meta, TikTok, YouTube, mobile ad networks, and emerging channels
• Demonstrated experience using performance data, experimentation, and audience insights to inform creative strategy and iteration
• Experience directing external agencies and production partners
• Experience developing creative for global audiences and adapting approaches across markets, cultures, and platforms
• Experience influencing senior cross-functional partners and making creative decisions within complex stakeholder environments
• Excellent creative judgment and the ability to operate autonomously while remaining aligned with broader brand and product strategy

Benefits

• Medical insurance
• Dental insurance
• Life insurance
• Parental leave
• 401k with company match
• Flexible work schedules
• Paid time off policy