B2B Marketing Manager

Role Overview

We are looking to appoint a Marketing Manager to join Survey Solutions at our Birmingham head office on a full-time basis. This position will help the marketing department achieve its short-, medium- and long-term goals by delivering impactful and targeted marketing campaigns across existing and potential clients within the UK construction sector.

What You Will Do

Responsible for driving multi-channel campaigns, driving increase in Sales inquiries (SQLs), developing, managing, and maintaining multi-touch attribution and real-time customer/prospect journey mapping, creating long form content, driving implicit brand awareness through press coverage, and maximising ROI of marketing spend.

Why It Might Be a Fit

Experience of marketing within the UK construction/civil engineering industry, an understanding and experience of marketing and sales funnels, and good working knowledge of email marketing platforms and digital marketing tools are required. The ideal candidate will be confident, professional, and positive when working with internal stakeholders and agency partners, and will have excellent time management and organisation skills to manage multiple activities at a time.

Requirements

• Experience of marketing within the UK construction/civil engineering industry
• An understanding and experience of marketing and sales funnels
• Good working knowledge of email marketing platforms and digital marketing tools

Benefits

• 24 days leave plus bank holidays, increasing for years of service up to 30 days
• Company sick pay
• Life assurance
• Birthday gifts
• Long service awards
• Flexible working hours
• Company loans
• Flexible holidays
• Mental health & wellbeing schemes, including access to counselling and an employee assistance programme

Tagged as: Attribution Modeling