Head of Marketing

Role Overview

As Head of Marketing, you’ll report to our Chief Business Officer and shape Swan’s go-to-market strategy across product marketing, brand & content, growth, and regional marketing. You’ll combine strong customer empathy, sharp positioning, compelling storytelling, and a data-driven mindset to build our brand, generate demand, and drive growth across Europe.

What You Will Do

You’ll lead Swan’s Marketing team, develop strategic partner marketing initiatives, build repeatable go-to-market motions, and own Swan’s product marketing strategy end-to-end.

Why It Might Be a Fit

You’ll work closely with Sales, RevOps, Product, Partnerships, and the broader leadership team, and have the opportunity to join our dynamic Marketing team and play a central role in shaping how Swan is positioned and how we scale across Europe.

Requirements

• 8+ years of experience in a marketing function including 2 years in payments
• already led a team (managed 4+ people), and are comfortable with people from different cultures and locations
• broad marketing experience including growth marketing, brand, content, events, product marketing
• structured and execution-oriented, turning priorities into action
• business-driven and turn customer insights into strong positioning
• clear and influential communicator who makes complex ideas simple

Benefits

• Holidays: 25 days + RTT
• Meal Vouchers
• Transport: Monthly mobility package for employees
• Health insurance (mutuelle): Alan
• Sports: Discounts on subscriptions with Classpass
• Well-being support: access to Moka Care for mental health and wellness
• Hybrid remote policy: 2 days per week
• Offsite: Once a year we gather to reconnect, deep-dive into big topics, and relax