Performance Marketing Manager

Role Overview

The Economist is seeking a highly analytical Performance Marketing Manager with strong expertise in paid social, paid search, and organic social. The ideal candidate will plan, build, launch, and optimise in-house customer-acquisition campaigns across key biddable media platforms.

What You Will Do

Key responsibilities include planning, building, launching, and optimising paid search and paid social campaigns, managing day-to-day campaign execution, and partnering with creative, analytics, product, editorial, and marketing teams to deliver subscription growth.

Why It Might Be a Fit

The ideal candidate will be comfortable working directly in advertising platforms, managing meaningful budgets, translating data into action, and partnering closely with cross-functional teams to deliver subscription growth.

Requirements

• 3–5 years’ experience in performance marketing
• significant hands-on responsibility for paid social and paid search
• experience working at a leading media/performance agency or an established consumer brand
• proven experience planning, launching, and optimising customer-acquisition campaigns
• strong working knowledge of Meta Ads Manager and Google Ads
• experience managing substantial media budgets and delivering against CPA, ROAS, revenue, or subscription-growth targets
• familiarity with web analytics, attribution, and reporting tools
• experience in working with owned social channels and reporting tools

Benefits

• Highly competitive pension or 401(k) plan
• Private health insurance
• 24/7 access to counselling and wellbeing resources
• Work From Anywhere program
• Generous annual and parental leave
• Dedicated days off for volunteering and moving home
• Free access to all The Economist content