General Sales Manager – Lethbridge, AB

Role Overview

The General Sales Manager will lead the sales team in Lethbridge, Alberta, developing and executing sales strategies to achieve revenue targets and drive market growth. The role involves building and maintaining strong relationships with key clients, agencies, and community partners, and identifying new business opportunities to grow market share.

What You Will Do

The General Sales Manager will develop and execute sales strategies, lead and coach the sales team, build and maintain strong relationships with clients and partners, and identify new business opportunities to grow market share.

Why It Might Be a Fit

The ideal candidate will be a passionate sales leader who enjoys developing people, growing revenue, and making a difference in their community. They will have a strong knowledge of radio advertising, digital marketing solutions, and consultative sales techniques, and demonstrated success building and maintaining long-term client and agency relationships.

Requirements

• Minimum five (5) years of sales management experience within the radio industry
• Strong knowledge of radio advertising, digital marketing solutions, and consultative sales techniques
• Demonstrated success building and maintaining long-term client and agency relationships
• Proven leadership experience with the ability to coach, motivate, and develop high-performing teams
• Excellent communication, presentation, and interpersonal skills
• Strategic mindset with the ability to develop and execute revenue growth plans
• Strong analytical, organizational, and problem-solving skills
• Ability to thrive in a fast-paced, collaborative environment while managing multiple priorities
• Proficiency with Microsoft Office and CRM software

Benefits

• Health & Dental Coverage
• RRSP Program with DPSP Matching
• Short-term & Long-term Disability
• Employee and Family Assistance Plan (EFAP)
• Annual Vacation & Stat Holidays
• Life & Optional Life Insurance
• Virtual Care Access
• Work Where You Live