Marketing & Communications Manager

Marketing & Communications Manager
Location:

Singapore |

Experience:

10+ years |

Employment:

Full-time
About Us We are building a new-generation leadership development venture focused on transforming how CEOs and senior executives lead, grow, and create lasting impact. Through our bespoke, evidence-informed solutions, we integrate leadership intelligence, human potential, organisational transformation, and technology.
As an early-stage venture, we seek a resourceful, hands-on marketing professional to build our brand, strengthen market presence, and create visibility from the ground up.
The Role Working directly with the Founder & CEO, you will execute marketing, brand communications, digital content, PR, and media relations. A key priority is building the founder’s visibility through media interviews, podcasts, speaking engagements, and thought leadership.
This is a hands-on role for someone who can work independently, take initiative, and deliver results without relying on a large team.
Key Responsibilities

Brand & Marketing
Develop brand positioning, messaging, and marketing initiatives that differentiate our offerings.
Translate our vision, proprietary methodology, and leadership development programmes into compelling market-facing content.
Create corporate presentations, brochures, website content, and marketing materials.
Digital & Content Marketing
Manage LinkedIn and other relevant digital channels, including content planning, publishing, and engagement.
Create and repurpose posts, articles, newsletters, videos, and thought leadership content.
Develop content that communicates the founder’s expertise and distinctive perspectives.
Use AI tools to improve content production and marketing efficiency.
PR, Media & Founder Visibility
Proactively identify and pitch relevant journalists, business publications, podcasts, conference organisers, and speaking platforms.
Secure opportunities for founder interviews, expert commentary, podcasts, panel discussions, and speaking engagements.
Prepare media pitches, press releases, interview briefs, and executive profiles.
Build and maintain a pipeline of media contacts, outreach activities, follow-ups, and potential opportunities.
Coordinate interviews and amplify published content across relevant channels.
Campaigns & Business Development
Execute targeted marketing campaigns to build awareness, generate qualified enquiries, and support client acquisition.
Promote CEO coaching, executive development programmes, workshops, and company initiatives.
Support executive forums, events, strategic partnerships, and business development activities.
Marketing Operations
Maintain website content, marketing calendars, media databases, and performance reports.
Coordinate external designers, agencies, and freelancers when needed.
Track engagement, media outreach, founder visibility, qualified enquiries, and marketing contribution to business development.
Requirements

Minimum 10 years of relevant marketing, communications, PR, or digital marketing experience.
Proven hands-on experience in brand building, content creation, and digital marketing.
Practical experience in media relations, executive profiling, PR, or securing speaking and interview opportunities.
Excellent English writing, storytelling, and communication skills.
Commercially minded, proactive, resourceful, and comfortable working independently in an early-stage business.
Able to translate business priorities into practical marketing execution.
Experience in B2B, professional services, consulting, leadership development, or technology is an advantage.
Familiarity with AI marketing tools and digital analytics is desirable.
What Success Looks Like Within the first 6–12 months:
Establish consistent brand positioning and a sustainable content strategy.
Strengthen digital presence and engagement among relevant executive and corporate audiences.
Build a targeted network of media contacts, podcast hosts, and event organisers.
Generate qualified media, interview, and speaking opportunities for the founder.
Support qualified enquiries, partnerships, and business development through targeted marketing.
Track outcomes and improve execution against agreed objectives.
How to Apply

Submit your CV and examples of marketing campaigns, content, or media placements you have personally delivered. Shortlisted candidates will prepare a practical 90-day marketing plan covering brand building, founder visibility, media outreach, and business development support.