Communication & Marketing Manager

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In partnershipwith<
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COMMUNICATIONS & MARKETING MANAGER<
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This is a <
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PURPOSE OF POSITION:<
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To enhance thepublic’s understanding of United Way, promote campaign objectives and increase awareness and understanding of United Way through the development of a proactive Communications and Marketing plan and the design and execution of high-level support materials.<
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YOU HAVE:<
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Passion.<
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For helping make your community a better place.<
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Relationship skills.<
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You naturally build trusted relationships with others through thoughtful engagement and collaboration.<
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A strong desire to learn.<
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We are constantly growing and we’re never a finished product.<
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Excellent communication abilities<
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A bring-it-on attitude<
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. We think big so we can do even bigger. The work we do at United Way of Portage County is impactful and inspiring, and so are our people.<
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Our ideal candidate is an outgoing self-starter, is highly organized with great attention to detail, accuracy and timeliness, has strong writing skills, and demonstrates excellent interpersonal skills to perceive and react sensitively to the needs and interests of donors and volunteers.<
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YOU WILL:<
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Prepare and distribute year-round communication pieces to include:<
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Write, layout and deliver an annual hardcopy newsletter (<
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In mailboxes in July<
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Supported programs and initiatives<
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Write and postan annual report on the United Way website <
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Develop and release 3-5 social media posts highlighting the work of United Way each week<
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Organize and Execute Special Event and Recognition Program marketing materials including:<
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Recognition Luncheon (design and mail invitations <
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3-4 weeks in advance of announced date<
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Campaign Kick-Off (design and mail invitations <
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Victory Celebration (design and mail invitations <
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3-4 weeks in advance<
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Coupon Book (design, work with and deliver to printer by mid-October)<
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Other special events as needed<
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Campaign brochure with Stevens Society listing<
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Pledge Forms (<
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Carbonless and single sheet for direct mail<
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Designation Sheets<
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Sweepstakes & Campaign Posters<
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Campaign Folder<
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Other trainingmaterials necessary for Coordinator use – designs as requested<
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Campaign Video(<
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OTHERDUTIES – YOU WILL:<
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Learn and employ Andar database processes: <
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Develop a thorough database knowledge and understanding to utilize database functionality and maximize research and communications<
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Act as a backup for database operations for file uploads, data mines and other data related functions<
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Train with VP of Finance, RD Coordinator and attend Andar training sessions<
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Develop and maintain a comprehensive Marketing & Communications Plan to act as a roadmap for each campaign year<
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Prioritize Partner Program visits to develop stories, photos and videos illustrating how United Way and its programs are helping the community and participate directly in Community Impact program evaluations<
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Lead and coordinate quarterly Communications/Marketing Committee and various sub-committees in developing a plan and executing strategies to market United Way and its programs with consistency based on evaluation, campaign initiatives, and research<
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Design, maintain and keep the United Way Web Page current and up to date<
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Write and coordinate press releases and public relations efforts for United Way and as needed for its internal programs<
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Design and distribute timely PSAs, print ads, billboards, etc., as needed for Resource Development and various internal program purposes – this may be coordinated with other United Ways in the region<
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Work as a teamplayer, keeping others informed about communications and marketing activities and be involved in supporting and understanding other functions of United Way<
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Assist with marketing strategies to further promote the United Way Endowment<
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Design and complete marketing processes for Corporate Cornerstone members<
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Create and maintain a crisis communications plan<
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Manage Marketing/ Communications budget<
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Complete special projects as developed by committees or as assigned by the CEO<
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As with every other job in United Way, it is not possible to define jobs precisely. Should the need arise, every person in the organization will assist to the best of their abilities<
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Love Where You Work:<
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We’re in this together.<
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We pride ourselves on the culture we’ve built and the support we have for one another. We love it here, and we know you will too.<
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Enjoy the benefits. <
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½ days on Fridays, generous PTO, 2-work from home days each month, dental/health insurance, HSA Etc. <
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EDUCATION:<
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Bachelor’s degree in marketing/ communications or equivalent education & experience<
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JOB REQUIREMENTS:<
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Creativity anda proactive approach to problem solving<
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Ability to write and design brochures, reports and newsletters on a computer publishing program<
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Outstanding communication skills, including writing, speaking, and the ability to listen well<
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Strong interpersonal skills to perceive and react sensitively to the needs and interests of donors, and volunteers<
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Strong management and organizational skills with an ability to learn things quickly and work independently<
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Familiarity with marketing, planning and evaluation<
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Ability to usetechnology and the internet to develop and maintain a web site and communicate with donors or volunteers<
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Ability to motivate and train volunteers<
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Experience working with media outlets and a solid understanding of social media <
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TRAINING: <
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Providedby the VP of Finance and CEO, but also available through United Way Worldwide, United Way of Wisconsin, key volunteers and other staff.<
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THIS JOB DESCRIPTION IS INTENDED TO DESCRIBE THE MAJOR FUNCTIONS OF THIS POSITION. OTHER DUTIES RELATED TO THE POSITION OCCUR OCCASIONALLY OR AS DELEGATED BY THE CEO. THEY REQUIRE ATTENTION AS NEEDED.<
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Interested andqualified candidates can apply on-line at <
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Www.Flexstaff.Com<
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Pandologic. Keywords: Marketing Manager, Location: Stevens Point, WI – 54481