At Constant Contact, we’re seeking a data-driven and innovative Senior Marketing Manager – Growth Lifecycle Marketing to build sophisticated, automated workflows and leverage AI-powered personalization to deliver the right message at the right time. As a core focus of this role will be the rapid testing of new product offerings and revenue streams through quick-strike experimentation prior to full-scale rollout.
Requirements
- 7+ years of experience in growth or lifecycle marketing
- AI Proficiency: Hands-on experience with AI marketing tools and a strong understanding of Predictive Analytics informs lifecycle stages.
- Tech Stack: Mastery of marketing automation platforms like Braze, Iterable, or Salesforce Marketing Cloud.
- Analytical Mindset: High proficiency in SQL or data visualization tools to analyze complex datasets and customer behavior.
- Experimentation: Proven track record of running sophisticated experimentation frameworks beyond simple A/B testing.
- Communication: Ability to translate complex technical workflows into clear business impact for stakeholders.
- Education: Bachelor’s degree in Marketing, Business, or a related field.
Benefits
- Generous Paid Time Off
- Competitive Benefits Package
- Hybrid Work Model
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