As a Marketing Data Scientist for Apple Services, you will help drive growth in media services and evolve our marketing programs through attribution, causal inference, A/B testing, and LTV prediction modeling.
Requirements
- 4+ years of demonstrated ability in a Data Scientist or Data Analyst role
- Strong proficiency with SQL, Python or R
- 4+ years applied experience in building sophisticated datasets that enable data science and BI
- Experience working with structured and unstructured data stored in distributed files systems
- Experience working in marketing campaign measurement for both paid and non-paid campaigns
- Experience with standard marketing data science analysis to include experimental design, linear regression, clustering, survival, and quasi-causal analysis
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