Product Marketing Manager

Role Overview

The Product Marketing Manager role is a senior individual contributor who translates U.S. portfolio strategy into high-impact commercialization, market development, customer engagement, and sales enablement programs. Reporting to the U.S. downstream marketing leader, this role independently leads complex initiatives and cross-functional workstreams for assigned products and priorities.

What You Will Do

Lead assigned U.S. commercialization initiatives from insight and planning through execution, measurement, and optimization. Develop and execute product marketing plans aligned with the U.S. HeartMate portfolio strategy, annual operating plan, brand standards, and approved claims.

Why It Might Be a Fit

The role contributes recommendations and market insights while the downstream marketing leader retains accountability for overall U.S. portfolio strategy, prioritization, budget allocation, and business performance.

Requirements

• Bachelor’s degree in business, marketing, science, engineering, nursing, or a related field, or an equivalent combination of education and experience.
• 7+ years of progressively responsible experience in medical device, pharmaceutical, healthcare, or other highly regulated product marketing or commercialization environments.
• Demonstrated experience independently leading complex product launches, commercialization programs, lifecycle initiatives, or market development workstreams.
• Demonstrated ability to lead cross-functional teams and influence senior stakeholders without direct authority.
• Experience translating market, customer, clinical, and competitive insights into positioning, messaging, and actionable commercial programs.
• Strong analytical, strategic thinking, project leadership, and problem-solving skills, including the ability to define measures of success and use results to optimize execution.
• Excellent written, verbal, presentation, and executive communication skills.
• Ability to prioritize multiple high-impact initiatives, navigate ambiguity, and meet commitments in a fast-paced, matrixed, geographically diverse environment.
• Ability to travel up to 35%, including customer, field, and industry engagements.
• Ability to maintain regular and predictable attendance.

Benefits

• Free medical coverage in our Health Investment Plan (HIP) PPO medical plan
• An excellent retirement savings plan with a high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit
• A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune
• A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists