Group Product Marketing Manager

Role Overview

The Product Marketing team brings intellectual curiosity to understanding our customers, our market, and where Affirm can create value. We ask questions, challenge assumptions, and turn what we learn into product recommendations and focused go-to-market strategies.

What You Will Do

Own and evolve the portfolio narrative: Develop Affirm’s merchant story, messaging architecture, and proof points. Partner with Brand and other Marketing teams to connect it to Affirm’s broader brand story and activate it across priority merchant channels.

Why It Might Be a Fit

12+ years of experience in product marketing, product strategy, or a related field, with depth in B2B payments, fintech, commerce, or platform businesses. A track record of setting strategic direction and delivering measurable outcomes for a significant product portfolio or business area.

Requirements

• 12+ years of experience in product marketing, product strategy, or a related field
• depth in B2B payments, fintech, commerce, or platform businesses
• a track record of setting strategic direction and delivering measurable outcomes for a significant product portfolio or business area
• exceptional strategic and business judgment
• proven ability to influence senior leaders, resolve tradeoffs, and build alignment across Product, Revenue, Partnerships, Analytics, and Marketing
• strong self-serve analytical skills
• high AI fluency
• experience building reusable frameworks and operating mechanisms that improve segmentation, go-to-market planning, launches, and measurement across teams

Benefits

• 100% subsidized medical coverage
• dental and vision for you and your dependents
• monthly stipends for health, wellness and tech spending
• employee stock purchase plan (ESPP)
• flexible time off and generous holiday calendars

Tagged as: Data Analysis