Senior GTM Enablement Analyst

Role Overview

As a Senior GTM Enablement Analyst, you will support the Go To Market Enablement (GTME) Team in scaling data-driven client and prospect engagement. You will design and deliver effective outbound journeys across email, webinars, and events, ensuring audiences are well-targeted, journeys are optimized, and data flows seamlessly to support automated follow-up and lead qualification.

What You Will Do

Your key responsibilities will include marketing automation and campaign delivery, data and audience management, journey and process optimization, and cross-functional partnership. You will work closely with the GTME team and business stakeholders to identify opportunities to improve process efficiency, optimize customer journeys, and enhance sales enablement.

Why It Might Be a Fit

To be successful in this role, you will need strong experience in marketing automation and email marketing, with hands-on delivery responsibility. You will also need a data-driven mindset, the ability to translate data into effective engagement strategies and journeys, and experience working with B2B and prospect data, segmentation, and automated workflows.

Requirements

• Strong experience in marketing automation and email marketing
• Proven capability using Salesforce Marketing Cloud (or similar enterprise marketing automation platforms)
• Data-driven mindset with the ability to translate data into effective engagement strategies and journeys
• Experience working with B2B and prospect data, segmentation, and automated workflows
• Ability to analyse existing processes and journeys and drive practical, incremental improvement

Benefits

• Dental insurance
• Vision insurance
• Paid holidays
• Full-time employment