Demand Generation Manager

Role Overview

We’re seeking a hands-on Demand Generation Manager to own lead generation execution across outbound, nurture, landing page optimization, and organic acquisition (SEO/AEO), with a path into paid acquisition.

What You Will Do

Key responsibilities include outbound/cold email, nurture campaigns, landing page optimization, SEO/AEO execution, funnel reporting, and paid acquisition.

Why It Might Be a Fit

The ideal candidate is mission-driven, driven & adaptable, and has 4-6+ years of experience in demand generation, growth, or performance marketing.

Requirements

• 4-6+ years of experience in demand generation, growth, or performance marketing
• Hands-on experience with Smartlead or a comparable cold outbound platform
• Direct experience building nurture campaigns and workflows in HubSpot
• Working experience with paid search and paid social (Google Ads, LinkedIn)
• Proven landing page testing and conversion rate optimization experience with measurable results
• Comfortable working from search and AI-visibility reporting to drive on-page changes
• Analytical fluency to read funnel data and act on it without hand-holding

Benefits

• Substantial equity as an early team member
• Clear runway to expand into paid acquisition ownership and grow into a senior demand generation or growth marketing lead role
• Enjoy startup benefits with a secure product line
• Impact: Every qualified lead you generate is a step toward getting a life-changing treatment to someone who needs it
• Ownership: You’ll own the channels end to end, from list to lead, with the autonomy to test and the data to prove what works