Role Overview
Join Aprio’s Business Operations – Growth Team and help clients maximize their opportunities. As an Account-Based Marketing Manager, you will build and run Aprio’s account-based programs end to end, from account strategy through campaign execution and measurement.
What You Will Do
Your responsibilities will include building and tiering the target account list, mapping buying groups, briefing content and design teams, and collaborating with the inbound and outbound email teams to design and launch account-targeted nurture and outbound sequences.
Why It Might Be a Fit
You will work with a high-energy, passionate, caring, and ambitious team of professionals in a collaborative culture, with opportunities for growth and competitive compensation.
Requirements
- Minimum of five years of hands-on account-based marketing (ABM) work in a business-to-business (B2B) environment
- Strong understanding of complex, multi-touch B2B buying and selling cycles
- Deep, hands-on experience with account-based platforms such as 6sense, Demandbase, RollWorks, Folloze, Mutiny, or comparable tools
- Strong hands-on HubSpot proficiency — Aprio’s CRM and marketing automation platform
- Strong cross-functional orchestration skills — able to align content, design, email, paid media, web, and business development without formal authority over any of them
- Comfort with intent data, firmographic data, and account scoring, plus the judgment to know when the data is telling you something real
- Hands-on experience applying AI tools in a marketing context — such as account research, content creation, personalization, or campaign operations — with a track record of using them to improve output
- Analytical fluency — able to build a measurement framework, read the results, and defend a recommendation
- Clear, persuasive written and spoken English, with the ability to write for a U.S. B2B audience
- Bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience
Benefits
- Wellness program
- HMO coverage
- Rewards and Recognition program
- Free shuttle service (provided by CDC | for onsite employees)
- Free lunch meal (For onsite employees)
- On-demand learning classes
- Discretionary time off and Holidays
- Performance-based salary increase
- Discretionary incentive compensation based on client or individual performance
- Hybrid set up to selected roles/location, terms and conditions may apply
- CPA & Certification Assistance and Bonus Program
To apply for this job please visit jobs.lever.co.
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