Vice President, Digital Marketing & Analytics

Role Overview

The Head of Digital Marketing & Marketing Analytics is a senior, strategic leader responsible for driving next generation digital marketing capabilities that directly support organizational growth and fundraising outcomes.

What You Will Do

Lead the end-to-end digital marketing strategy across platforms, channels, and audiences, including complex B2B environments. Assess the current marketing technology stack and ecosystem, identifying strengths, gaps, and opportunities to improve effectiveness and scalability.

Why It Might Be a Fit

This role is ideal for a leader who thrives in an entrepreneurial environment, brings energy and curiosity to their work, and is passionate about marketing that makes a real impact—connecting strategy, technology, and creativity to drive demand, strengthen lead management, and advance the organization’s fundraising mission.

Requirements

• Bachelor’s degree in Marketing, Business, Analytics, or a related field required; advanced degree (MBA or similar) preferred.
• 15+ years of progressive experience in digital marketing/marketing technology across multiple platforms and channels, including significant experience in B2B environments.
• Demonstrated leadership experience, including people management and the ability to mentor and develop talent.
• Deep understanding of modern marketing technology stacks, including hands-on experience evaluating, implementing, and optimizing platforms.
• Strong expertise in marketing analytics, performance measurement, and ROI modeling; proven ability to connect marketing activity to tangible business and fundraising outcomes.
• Practical, forward-thinking passion and experience applying AI and advanced technologies in marketing.
• Proven success partnering closely with Sales and IT to deliver integrated, results-driven solutions.
• Exceptional communication and influence skills, with a track record of engaging and advising senior-level stakeholders.
• Entrepreneurial mindset with comfort operating in evolving, fast-paced environments.
• Passion for marketing that makes a meaningful contribution to organizational impact and mission.

Benefits

• Medical, dental, and vision benefits plans
• Health Savings Account with a generous employer contribution
• Company paid life & disability insurance
• 401(k) savings plan, with company match
• Comprehensive paid time off, including vacation days, 10 designated holidays, sick time, and bereavement leave
• Up to 16 hours of volunteer time off
• Up to 16 weeks of Paid Parental Leave
• Ongoing professional development programs
• Wellness program, including monthly and quarterly prizes