Role Overview
The Senior Account-Based Marketing Manager will lead and scale Culture Amp’s multi-tiered ABM strategies, working collaboratively across marketing, SDR, RevOps/MOPs to architect, execute, and optimize full-funnel demand generation programs that move the needle on revenue.
What You Will Do
The ideal candidate will design and champion our overarching ABM programs, owning the strategic deployment of 1:few and 1:many ABM programs spanning paid, owned, and earned channels, and partner closely with Global & Regional leadership to drive high-value New Logo acquisition and support Expansion (Customer) cross-sell motions.
Why It Might Be a Fit
The Senior Account-Based Marketing Manager will be an expert B2B growth marketer who operates with a high degree of autonomy and possesses strong experience scaling global ABM programs, with a results-oriented mindset laser-focused on revenue, deal velocity, and pipeline quality.
Requirements
- Proven track record of designing, building, and scaling comprehensive 1:few, and 1:many ABM programs that measurably drive net-new ARR and customer expansion in the SaaS/B2B technology space.
- 6+ years of marketing experience, with a heavy emphasis on demand generation, enterprise campaigns, or vertical marketing.
- 3+ years of dedicated Account-Based Marketing experience in a B2B SaaS environment.
- A sophisticated global mindset with the ability to navigate cross-cultural nuances, manage international stakeholder relationships, and localize broad strategies effectively.
- Analytical capabilities; experience translating complex datasets from tools like Looker and Salesforce into executive-ready reports and actionable program iterations.
- Strong communication and storytelling skills, able to present strategy, influence stakeholders, and collaborate with senior leadership.
- Strong experience partnering with cross-functional project teams and working in a matrixed environment.
- A results-oriented mindset laser-focused on revenue, deal velocity, and pipeline quality.
- Proactive, highly strategic, and exceptionally adaptable to shifting market dynamics.
Benefits
- Equity through our Employee Share Option Program
- Learning programs and coaching to help you thrive and grow
- Quarterly refresh days
- An extended end-of-year break
- A monthly allowance to support your wellbeing and lifestyle
- Inclusive parental leave from day one
- A MacBook and budget to set up your home workspace, enabling flexibility
- Five annual social impact days to give back to causes that matter to you
- Medical insurance coverage for you and your family (Available for US & UK only)
To apply for this job please visit job-boards.greenhouse.io.
Follow us on social media