AVP, Specialist, Martech Orchestration Product Owner (Enterprise Performance Marketing & Platform)

Role Overview

Lead the strategy, delivery, and continuous improvement of enterprise MarTech orchestration platforms, collaborating with Marketing, Technology, Data, and country teams to enable personalised customer engagement, strengthen marketing performance, and improve operational efficiency.

What You Will Do

Define and manage the product vision, roadmap, priorities, and success measures for MarTech orchestration platforms, engage with business stakeholders, lead Agile teams, drive platform integration, and apply data, experimentation, automation, and AI to improve personalisation, customer journeys, and marketing productivity.

Why It Might Be a Fit

The role requires a strong understanding of customer journeys, data integration, personalisation, analytics, and campaign operations, as well as stakeholder management, communication, prioritisation, and problem-solving skills.

Requirements

• Bachelor’s degree in marketing, Business, Information Technology, Engineering, or a related discipline
• Relevant experience in MarTech, campaign orchestration, product ownership, or marketing platform delivery
• Proven ability to lead cross-functional Agile teams and manage complex technology initiatives
• Sound understanding of customer journeys, data integration, personalisation, analytics, and campaign operations
• Strong stakeholder management, communication, prioritisation, and problem-solving skills
• Experience with MarTech platforms, cloud integrations, APIs, and AI-enabled marketing solutions would be an advantage
• Martech Tools experience and understanding [Unica, Tealium, Google Analytics, Cvent etc.]

Benefits

• Dental insurance
• Vision insurance
• Regular schedule
• Full-time employee status

Tagged as: Google Analytics