Brand Marketing Manager (Cinnabon)

Role Overview

The Brand Marketing Manager serves as a business leader and brand steward responsible for identifying growth opportunities and translating brand strategies into actionable initiatives.

What You Will Do

Analyzes business performance and consumer insights to shape the marketing calendar, owns in-bakery marketing from creative briefs to deployment across Cinnabon’s network.

Why It Might Be a Fit

Brings the brand lens to new product launches, ensures every campaign is cohesive, on-brand, and built to drive business results.

Requirements

• Business leader and brand steward
• Analytical skills
• Creative thinking
• Hands-on role
• Brand strategy
• In-bakery execution
• Marketing calendar management
• Consumer insights
• Marketing calendar management
• Cohesive campaign execution

Benefits

• Dental insurance
• Vision insurance
• Medical insurance
• 401(k) plan
• Paid time off
• Paid holidays
• Life insurance
• Disability insurance