Senior Product Marketing Manager (Partners & Portfolio)

As the Senior Product and Partner Marketing Manager at IM, you will play a key role in shaping how IM’s products, services, and partner ecosystem are understood in the market. This strategic marketing role partners closely with Product and Partnerships teams to develop clear positioning, scalable go-to-market strategies, and compelling messaging that helps school districts, educators, and implementation partners navigate IM’s offerings with confidence.

Requirements

• Minimum of 7 years of progressive experience in product marketing, go-to-market strategy, partner marketing, solutions marketing, integrated marketing, or related fields.
• Demonstrated success building and executing GTM strategies, positioning frameworks, and launches for multi-tiered portfolios or complex partner ecosystems.
• Strong cross-functional collaboration skills with the ability to influence and align stakeholders without direct authority.
• Excellent communication and writing skills, including the ability to translate complex concepts into clear, compelling market-facing narratives.
• Experience using campaign data, audience insights, market signals, and product usage data to refine positioning and marketing strategy.
• Ability to work independently and manage multiple priorities with minimal supervision.
• Must reside in and be legally authorized to work in the USA.

Benefits

• Fully remote work environment.
• Flexible work schedules within our Monday-Friday work week.
• Flexible paid time off.
• Closed for 10 company-recognized holidays, plus Winter Break.
• Competitive compensation and benefits package.
• Three medical insurance plans to choose from, plus dental and vision plans.
• Employer-paid Life & AD&D Insurance, and Voluntary Life & AD&D.
• Employer-paid short-term and long-term disability insurance.
• Voluntary accident, critical illness, and hospital indemnity insurance plans are available.
• 403(b) retirement plan with a matching employer contribution after 90 days of employment.
• Allowances for internet, phone, wellness, and professional development expenses.