Executive Communications, Marketing Professional Lead

Role Overview

The Executive Communications, Marketing Professional Lead will guide the strategy, prioritization, and execution of a specialized marketing function or portfolio, partnering with business partners and stakeholders throughout the enterprise to shape programs, narratives, and brand experiences.

What You Will Do

The role will involve setting the vision and roadmap for the discipline, defining best practices and governance, and selecting platforms/partners. The lead will also shape the operating model for how teams partner, influence executives to align resources, and build durable relationships and strategic partnerships.

Why It Might Be a Fit

The ideal candidate will have a deep understanding of the structures, practice areas, and inner workings of a marketing department and/or advertising agency, with experience navigating complex, matrixed organizational structures.

Requirements

• Bachelor’s Degree in Marketing, Communications, Public Relations, Graphic Design, Writing, Audio Video Production, Digital Marketing, Business, Project Management, or other related field of marketing and communications specialization.
• At least seven years of professional experience within a marketing communications department, advertising or communications agency, or related professional setting.
• Deep understanding of the structures, practice areas, and inner workings of a marketing department and/or advertising agency.
• Experience navigating (with or within) complex, matrixed organizational structure(s).
• Ability to use project management systems to track tasks, timelines, and workflows.
• Demonstrated advanced proficiency using specialized software applications used within applicable area of focus (e.g., social publishing platforms, design and editing, CMS, CRM, DAM systems).
• Understanding of relevant industry and trade regulations, as well as those pertinent to marketing and communications (e.g., truth in advertising, intellectual property rights and infringement, etc.).
• Direct experience with generative AI tools (e.g., ChatGPT, Copilot, etc.) for content generation, research, or workflow automation, and experience enforcing policy and modeling best practices in their use.
• Strong familiarity with analytics tools and dashboards (channel analytics, web analytics, campaign reports).
• Demonstrated ease working in fluid settings, managing expectations, accepting and giving appropriate feedback, and pivoting when necessary.
• Advanced proficiency with Microsoft Office (e.g., Word, Excel, PowerPoint, Teams, etc.).

Benefits

• Medical (including prescription) insurance
• Supplemental insurance
• Dental insurance
• Vision insurance
• Life and AD&D insurance
• Short- and long-term disability
• Flexible spending accounts
• Retirement plans
• Tuition assistance
• Voluntary benefits
• Tuition discounts at Thomas Jefferson University after one year of full time service or two years of part time service