Marketing Data & AI Analytics Specialist

Role Overview

The Marketing Data & AI Analytics Specialist will analyze full-funnel marketing performance, implement AI tools, and automate data processes to generate actionable insights for growth teams. This role will bridge traditional business intelligence with modern AI-driven workflows.

What You Will Do

Key responsibilities include building interactive dashboards, writing and optimizing SQL queries, leveraging Generative AI workflows, and analyzing buyer journey touchpoints.

Why It Might Be a Fit

The ideal candidate will have a strong hands-on proficiency in writing and optimizing complex SQL queries, deep working knowledge of GA4, Google Tag Manager, and Tableau or Looker Studio, and demonstrated experience incorporating LLMs and AI tools into data workflows.

Requirements

• Bachelor’s degree in Data Analytics, Business, Computer Science, Marketing, or a related quantitative field
• 2+ years of experience in marketing analytics, business intelligence, or marketing operations within B2B
• Strong hands-on proficiency writing and optimizing complex SQL queries (Redshift, BigQuery, or Snowflake)
• Deep working knowledge of GA4, Google Tag Manager (GTM), Tableau or Looker Studio, and Salesforce CRM
• Demonstrated experience incorporating LLMs and AI tools into data workflows (e.g., AI-assisted code generation, unstructured text processing, automated reporting via Python)

Benefits

• Target Base Salary Range: $80,000 – $90,000 CAD
• Relocation Provided

Tagged as: BigQuery, Data Analysis, Google Analytics, Looker, Python