Brand Marketing Manager

Role Overview

Build brand strategy from the ground up, driving awareness through creative tactics given a capped advertising budget, and keeping messaging aligned across a website-led sales channel. Lead end-to-end product launches and turn deep parent and child research into marketing strategies that support long-term brand KPIs.

What You Will Do

Lead end-to-end planning and execution of new product launches, oversee owned social media channels, develop and execute public relations strategy, identify and manage strategic cross-industry partnerships, and design and run structured user and market research initiatives.

Why It Might Be a Fit

7+ years of hands-on experience in brand marketing, integrated marketing, or product marketing, with a track record of owning campaigns end to end across social, PR, partnerships, and research.

Requirements

• 7+ years of hands-on experience in brand marketing, integrated marketing, or product marketing
• Strong consumer empathy and research capability
• Business-level English proficiency
• Proven ability to independently drive a project from zero to one
• Strong project management skills and self-discipline to manage multiple concurrent workstreams