Role Overview
The Manager, Brand Marketing LA/West will support the strategic direction and execution in partnership with North America for Critical Sport and commercial moments. This position will lead our cohort marketing offense for prioritized consumer segments, creating and executing strategies that drive meaningful, daily relationships with Jordan Brand consumers.
What You Will Do
The ideal candidate will lead the North America vision and strategy, with an emphasis on LA, for daily marketing activations focused on consumer engagement, membership acquisition, retention and reengagement against defined consumer growth priorities.
Why It Might Be a Fit
The ideal candidate will have strong leadership skills, a proven track record developing and executing cohort-based, multi-channel marketing plans, and a passion for obsessing the consumer – who they are, how they behave, what their needs are, and how we, as Jordan, can best serve them!
Requirements
- BA/BS Degree
- 5+ years of work experience in digital/online marketing or related field
- Expert understanding of digital marketing strategy and tactics across key channels
- Proven track record leading and executing cohort-based, multi-channel marketing strategies
- Outstanding leadership skills to influence functional teams and large cross-functional projects
- Excellent written and verbal communication skills, including presentations
- Strong analytical skills and comfort leveraging art and science
To apply for this job please visit nike.wd1.myworkdayjobs.com.
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