Role Overview
Parspec is looking for an ABM Specialist to build and run our account-based marketing engine. The role involves designing and launching account-based marketing programs for key enterprise segments, creating tailored touchpoints for specific buying committees within target accounts.
What You Will Do
The ABM Specialist will own the programs that turn named accounts into qualified pipeline, working directly with the Head of Marketing and Sales leadership. This includes building and maintaining target account lists, managing the transition of marketing-engaged leads to Sales, and driving distribution of thought leadership through industry associations and partnerships.
Why It Might Be a Fit
The ideal candidate has 3-5+ years of B2B SaaS demand generation or ABM experience, specifically within early-stage (Series A/B) AI, enterprise software, construction tech, or similar environments. They have personally run account-based programs that produced pipeline and can speak precisely to the numbers.
Requirements
- 3-5+ years of B2B SaaS demand generation or ABM experience
- Experience running event-driven demand
- Direct experience collaborating with Sales and leadership on strategy and lead handoffs
- Hands-on HubSpot operator: lead scoring models, routing workflows, nurture sequences, and reporting dashboards
- Expert-level ‘doer’ who builds their own campaigns on LinkedIn, Google Ads, and HubSpot without needing an agency or large team
Benefits
- Competitive salary
- Benefits
- Learning/upskilling budgets
- Equity in the company
- Flexible hours
- Hybrid work setup
- Unlimited PTO
- Opportunity to grow with a fast-scaling company transforming a large market
To apply for this job please visit jobs.ashbyhq.com.
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