Role Overview
The Senior Field Marketing & ABM Manager will partner directly with Sales to build the field motion in EMEA, creating unique experiences and moments that open doors, build trust, and move deals forward. This is a build role, not a run role, where the candidate will write the EMEA playbook from scratch.
What You Will Do
The candidate will define the EMEA go-to-market strategy, design 1:1 and 1:few field marketing experiences, orchestrate ABM programs, and track impact through account engagement, pilots started, velocity, and closed-won revenue.
Why It Might Be a Fit
The candidate should be a creative and opportunistic thinker who is comfortable being first, adaptable, and able to test unconventional tactics. They should have experience running programs across multiple European markets, proficiency with Salesforce and intent tools, and a proven track record of driving measurable pipeline and revenue.
Requirements
- 5-7+ years experience in field, experiential, growth, or ABM marketing
- Experience running programs across multiple European markets, not just the UK
- Proficiency with Salesforce, Hubspot, or similar, and intent tools like 6sense or Demandbase
- Proven track record of running regional field programs, account-based campaigns, or growth programs that drove measurable pipeline and revenue
- Strong data analysis skills, ability to build reports, interpret metrics, and make data-driven decisions
- Deep experience partnering with Sales teams and marketing to Enterprise and Strategic companies
- Creative thinker who can turn a vague goal into a concrete, compelling plan and crush the execution
- Comfortable moving fast, experimenting, and adjusting in real time
- Strong collaborator who earns trust with Sales quickly, including with a US-based marketing team across time zones
- Comfortable with 25% travel across EMEA, up to 50% seasonally
- Based in London with the right to work in the UK
Benefits
- Impact: Be a key player in shaping the success of our product and company
- Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company
- Culture: Join a culture that values innovation, ownership, accountability, and fun
To apply for this job please visit jobs.ashbyhq.com.
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