SEO Manager, Expansion Markets

Role Overview

The SEO Manager sits at the intersection of content strategy and product visibility, working across traditional and AI search to ensure SharkNinja shows up wherever customers are looking. This is a hands-on, delivery-focused role responsible for improving organic visibility and revenue.

What You Will Do

Key responsibilities include facilitating the implementation of the SEO strategy in expansion markets, optimising on-page elements, owning the organic blog and informational content roadmap, and collaborating with content, merchandising, UX, product, and performance teams.

Why It Might Be a Fit

The ideal candidate will have at least one additional language, multiple preferred, and 4 years of hands-on content SEO experience in an ecommerce environment. They will be confident in using Google Search Console, SEMrush, Looker Studio, Google Analytics, and PowerBI, and have a solid understanding of on-page optimisation and keyword research.

Requirements

• At least one additional language, multiple preferred (Spanish, Dutch, or Italian desirable)
• 4 years of hands-on content SEO experience in an ecommerce environment
• In-depth knowledge and experience of content SEO best practice
• Confident use of Google Search Console, SEMrush, Looker Studio, Google Analytics, and PowerBI
• Solid understanding of on-page optimisation and keyword research
• Experience developing a blog content calendar, conducting article keyword research, and developing content briefs
• Familiarity with AEO practices: featured snippet targeting, People Also Ask, FAQ schemas
• Strong written communication skills – able to brief and edit content clearly

Benefits

• Competitive health insurance
• Retirement plans
• Paid time off
• Employee stock purchase options
• Wellness programs
• SharkNinja product discounts
• High impact Learning Programs featuring bold voices redefining what’s possible