Senior Marketing Manager

Role Overview

The Senior Marketing Manager will own the strategy and execution of marketing programs that drive product adoption, revenue growth, and brand leadership for the Wound Care business unit. The role requires working closely with Sales, Clinical Affairs, Medical Education, Regulatory, and Market Access to translate customer insights and clinical evidence into compelling campaigns.

What You Will Do

The Senior Marketing Manager will develop and execute annual marketing plans, lead go-to-market strategy for new product launches, conduct market research, create marketing materials, and manage digital marketing initiatives.

Why It Might Be a Fit

The ideal candidate will have 7+ years of marketing experience in medical devices, with at least 3 years in wound care, surgical, or a related clinical area, and a strong understanding of wound care treatment pathways, care settings, and reimbursement dynamics.

Requirements

• Bachelor’s degree in marketing, Business, Life Sciences, or a related field
• 7+ years of marketing experience in medical devices, with at least 3 years in wound care, surgical, or a related clinical area
• Demonstrated success with product launches and lifecycle management
• Strong understanding of wound care treatment pathways, care settings, and reimbursement dynamics
• Experience working with KOLs and translating clinical evidence into marketing messages
• Excellent written and verbal communication skills, with the ability to present to clinical and executive audiences
• Proven ability to work cross-functionally and influence without direct authority
• Analytical mindset with experience using market data, CRM tools, and marketing analytics
• Familiarity with promotional review processes and regulatory requirements in medical device marketing

Benefits

• Comprehensive medical, dental, and vision coverage
• 401(k) with company match
• Paid time off / flexible work arrangements / professional development budget / equity