Digital Growth Manager

Role Overview

The Baltimore Sun is seeking a Digital Growth Manager to help grow and strengthen our digital subscription business. Reporting to the Director of Circulation, this role will use data, testing, and customer behavior to identify opportunities to improve subscriber acquisition, conversion, engagement, and retention.

What You Will Do

Help lead strategies to grow digital subscriptions and improve subscriber retention. Review the digital subscriber journey and identify opportunities to improve landing pages, paywalls, checkout, onboarding, and renewal experiences.

Why It Might Be a Fit

Candidates with backgrounds in e-commerce, DTC, SaaS, streaming, membership, or other digital businesses are encouraged to apply. Experience working cross-functionally to move projects and initiatives forward is also required.

Requirements

• 3–5+ years of experience in digital growth, e-commerce, subscription marketing, lifecycle marketing, conversion optimization, or a related area
• Experience using data and testing to improve digital performance
• Strong understanding of digital customer journeys, conversion, and retention
• Experience working cross-functionally to move projects and initiatives forward
• Experience with GA4 or similar digital analytics tools