Brand Manager, Southwest

Trulieve is seeking a Brand Manager to execute the company’s brand strategy in the Arizona market. The role involves supervising and executing innovative marketing initiatives for in-house brands across direct-to-consumer and wholesale channels. The ideal candidate will have a bachelor’s degree, 4+ years of marketing experience, and exceptional writing and organizational skills.

Requirements

• Participate in development of brand strategies aligned with company objectives
• Lead in-store activations across multiple territories
• Ensure products and packaging meet brand standards and comply with state laws
• Serve as connection from AZ market to National Brand Marketing team
• Work with Social Media team to ensure relevant market content is conducted and shot for each brand
• Uphold brand integrity by working with vendors, employees, and partners to ensure correct and consistent brand usage

Benefits

• Paid time off
• Comprehensive benefits package