Senior CRM Marketing Manager: Lead Nurturing & Salesforce

On Site Full TimeIrvine, United StatesSocket.dev

West Coast University is seeking a Senior Marketing Manager – CRM Marketing to oversee CRM campaigns across West Coast University and American Career College. You will lead lead nurturing, optimize Salesforce CRM and SFMC, and craft email journeys to boost engagement and retention.

You will work with Performance Marketing, Brand, Admissions and IT to deliver data-driven campaigns while staying compliant with privacy laws and university guidelines.

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