Digital Marketing Specialist

Role Overview

We are seeking a creative and results-driven Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns that increase brand awareness, audience engagement, lead generation, and online conversions.

What You Will Do

Develop and execute digital marketing strategies, optimize website content and performance, plan and manage advertising campaigns, create and promote digital content, and monitor campaign performance.

Why It Might Be a Fit

The ideal candidate will have experience with SEO, paid advertising, social media, content marketing, email campaigns, analytics, marketing automation, and conversion optimization.

Requirements

• Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, or a related field
• Proven experience managing digital marketing campaigns
• Experience with SEO, PPC, content marketing, social media, and email marketing
• Proficiency with tools such as Google Ads, Google Analytics, SEO platforms, email marketing software, and social media management tools
• Strong content creation, writing, and editing skills
• Ability to analyze campaign data and make data-driven decisions
• Strong project management, organization, and time-management skills
• Excellent written and verbal communication skills
• Ability to manage multiple campaigns and meet deadlines