Manager Digital Marketing

Role Overview

The Manager Digital Marketing helps drive ticket sales, revenue, and long term fan engagement by improving how we market across digital channels. This role focuses on understanding performance, using data to make decisions, and improving how fans move through our digital journey.

What You Will Do

Lead weekly and monthly digital performance reporting, deliver clear insights, identify performance gaps, and develop optimization recommendations. Build fan segmentation strategies, automated journeys, and personalization frameworks in Salesforce Marketing Cloud.

Why It Might Be a Fit

The ideal candidate will have a deep understanding of digital marketing channels, strong analytical skills, and proficiency with analytics platforms. They will be skilled in project management, prioritization, and cross-functional coordination.

Requirements

• BA/BS Degree in Marketing, Business, Journalism, or English
• 4-6 years related work experience in digital performance marketing, lifecycle/CRM, or integrated digital strategy
• Substantial experience with Salesforce Marketing Cloud
• Experience in supervising the work of others
• Experience with GA4, paid media platforms, and BI dashboards

Benefits

• Medical, dental, and vision insurance
• Paid holidays, vacation, and sick time
• Company paid basic life insurance
• Voluntary life insurance
• Parental leave
• 401k Plan with 3% employer match
• Flexible spending and health savings account options
• Wellness offerings