Role Overview
The Senior Customer Marketing Manager is integral to successfully delivering the Respiratory Marketing Vision. You will be responsible for shaping strategy and building and executing tactics for Organized Customers (e.g., payers, practice managers, financial decision makers) as well as supporting nonclinical and access-related messaging to HCPs and patients.
What You Will Do
Key job responsibilities include setting and guiding overall Therapeutic Area / brand strategy, collaborating with Customer Marketers to translate brand strategy to customer strategies, and leading market / competitor analysis and developing market definition, brand positioning, and informing portfolio tradeoff decisions.
Why It Might Be a Fit
We are looking for someone who can execute today while preparing for the landscape of tomorrow. The ideal candidate will have a successful track record of strategic decision making, innovation, problem-solving, and navigating uncharted territory without clear precedent.
Requirements
- Bachelor’s degree
- Two years of marketing experience or one year of marketing experience and an MBA
- 5 years minimum work experience, with 3 years of commercial experience (e.g., market access, marketing, sales or customer insights) and/or strategic consulting experience may be considered
- Direct experiences with interpreting and applying market, customer, product or competitor data and utilizing data effectively
- Successful track record of strategic decision making, innovation, problem-solving and navigating uncharted territory without clear precedent
Benefits
- Discretionary annual bonus
- Benefits detailed at the link provided below
To apply for this job please visit roche.wd3.myworkdayjobs.com.

Follow us on social media