Global Digital Marketing Manager

Role Overview

The Global Digital Marketing Manager will report to the Global Digital Marketing & Platforms Experience Director and work with regions and markets to run and deliver digital marketing capabilities. This role will involve following industry trends, understanding customer needs, and translating them into a comprehensive strategy.

What You Will Do

The Global Digital Marketing Manager will be responsible for tracking industry trends, creating digital assets and playbooks, supervising digital agencies, and distributing platforms and digital assets to markets. They will also partner with IT to develop cutting-edge platforms and websites.

Why It Might Be a Fit

This role requires a strong understanding of digital and agile project management practices, experience working with multiple markets and internal stakeholders, and the ability to articulate specific business goals and requirements.

Requirements

• University Degree in Business Management, General Management or comparable
• Previous experience in a multinational company in a global role managing branded and unbranded websites, social media channels and related analytics
• Experience working and coordinating with multiple markets and internal stakeholders in parallel
• Must be familiar with digital and agile project management practices, e.g. Kanban, Scrum, etc.
• Localization process, ability to understand and interact with IT and technical teams
• Ability to articulate specific business goals and requirements
• Demonstrable experience at building and delivering digital marketing strategy and related campaign material
• Experience with Veeva Vault PromoMats and running a full compliance review workflow
• Strong understanding of CRM principles (Salesforce preferred)
• 5+ years’ experience in a similar role in the pharma industry
• English fluency is a must, ideally native speaker