Director Growth Marketing, North America

Role Overview

As the Director of Growth Marketing – North America, you will be responsible for developing and executing regional marketing strategies that drive new customer acquisition. Reporting to our Chief Marketing Officer, you’ll lead demand generation initiatives across digital channels, optimize the marketing funnel, and collaborate closely with sales, product marketing, and regional leadership to deliver measurable growth.

What You Will Do

Own the North American growth marketing strategy with a focus on new business acquisition. Plan and execute integrated omnichannel campaigns to include email, webinars, paid media, sponsored events and account-based marketing (ABM).

Why It Might Be a Fit

8+ years of experience in B2B marketing, with a focus on demand generation and new business growth. Proven success in driving pipeline and revenue in North American markets, ideally in SaaS or tech.

Requirements

• 8+ years of experience in B2B marketing, with a focus on demand generation and new business growth
• Proven success in driving pipeline and revenue in North American markets, ideally in SaaS or tech
• Deep expertise in digital marketing channels, marketing automation (e.g., HubSpot, Marketo), and CRM (e.g., Salesforce)
• Strong analytical skills and experience with performance reporting and attribution models
• Excellent communication and cross-functional collaboration skills
• Experience in the accounting or audit industry is a plus, but not required
• Experience leveraging AI marketing tools (e.g., predictive scoring, intent data, content automation) to drive efficiency and impact

Benefits

• Competitive salary
• Discretionary bonus and/or commission
• Comprehensive benefits such as health insurance and retirement plans
• Flexible work options
• Remote opportunities
• Generous time-off policies
• Recognition and rewards
• Performance bonuses
• Opportunities for career growth
• Global opportunities