Head of Marketing

Role Overview

We’re hiring a Head of Marketing to own how Coworker shows up in the market. This is a high-impact role for someone who has likely been a Head of Marketing or worked directly under a Head of Marketing, VP Marketing, or senior GTM leader at a fast-growing B2B startup and is ready to take on more ownership.

What You Will Do

Own Coworker’s core positioning, messaging, and narrative across audiences, use cases, and buyer personas. Lead go-to-market planning for new product launches, feature releases, and strategic announcements.

Why It Might Be a Fit

The right person has experience in a company that scaled from Series A to Series C, understands both self-serve / PLG motions and enterprise sales, and wants to help build the marketing foundation for a category-defining company.

Requirements

  • 5–8+ years of experience in product marketing, ideally in B2B SaaS/Enterprise AI
  • Series A to C experience: You’ve scaled product marketing at a high-growth startup from early revenue to $10M+ ARR
  • PLG + Enterprise fluency: You’ve marketed self-serve products that also sell into enterprise
  • Technical fluency: You have a track record of turning complex products into clear, differentiated positioning
  • Builder mentality: You’re comfortable with ambiguity, willing to write the copy yourself, and excited to hire and manage a team as we grow
  • Cross-functional operator: You add great value in an engineering standup, a sales pipeline review, and a content brainstorm

Benefits

  • Health/dental/vision
  • 401(k)
  • unlimited PTO
  • Extremely generous early-stage equity

To apply for this job please visit jobs.ashbyhq.com.


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