Product Marketing Lead

Role Overview

We’re looking for a Product Marketing Lead to own positioning, proof, and sales enablement at GetWhy. You will work directly with the SVP of Marketing to scale the business through its next stage of growth by building the layer that converts demand into closed-won pipeline.

What You Will Do

Positioning and category strategy, building the proof layer, sales enablement, named-account positioning, product narrative and upsell, and customer marketing.

Why It Might Be a Fit

7+ years in B2B SaaS product marketing, ideally with experience selling into enterprise FMCG, CPG, or consumer insights leaders, and a track record of building positioning, competitive, and proof layers from scratch.

Requirements

• 7+ years in B2B SaaS product marketing
• Experience selling into enterprise FMCG, CPG, or consumer insights leaders
• Track record of building positioning, competitive, and proof layers from scratch
• Comfort working closely with sales
• Sharp writing
• Experience working with senior founders and CMOs on category-defining content
• Comfortable building and shipping in a Series A pace

Benefits

• Vibrant and international work environment
• Scale-up company with the ambition and potential to become a global leader
• AI Qual product that is innovative and disrupting in the field of insights
• Chance to work with some of the biggest consumer brands in the world
• Newly renovated office in Nordhavn with a stunning waterfront view
• Free daily energizers, vitamin shots, snacks, drinks, access to shared fitness and spinning, and a healthy and flexible lunch