Demand Generation Lead

Role Overview

We’re looking for a Demand Generation Lead to build and own the demand gen function at Guild. This is a high-impact, foundational hire — you’ll define the strategy, build the programs, and scale the systems that turn market awareness into a qualified pipeline.

What You Will Do

Own inbound pipeline. Build and scale multi-channel demand gen programs — paid search, paid social, content distribution, events, and partnerships — that drive a qualified pipeline for sales.

Why It Might Be a Fit

5-8 years in B2B demand generation, ideally at infrastructure, developer tools, or enterprise software companies. You’ve built programs that delivered measurable pipeline and revenue, not just leads.

Requirements

• 5-8 years in B2B demand generation
• Enterprise marketing experience
• Paid channels proficiency
• Hands-on execution
• Analytical mindset
• AI fluency

Benefits

• Competitive base salary
• Meaningful equity
• Comprehensive benefits (health, dental, 401k, flexible PTO)