Growth Marketing Manager

Hybrid Full TimeBoston, Massachusetts, United StatesHaemonetics

Role Overview

As a Growth Marketing Manager, you will be at the centre of our demand generation efforts, driving scalable growth across business units. You will work in close collaboration with marketing and sales teams to translate business priorities into structured, effective campaigns, while building the processes and tools that enable consistent and measurable marketing execution.

What You Will Do

You will design and lead integrated demand generation programmes that create awareness, engage target audiences, and deliver qualified pipeline. You will take ownership of how campaigns are planned, executed, and optimised, introducing scalable processes and improving efficiency through automation.

Why It Might Be a Fit

You bring a solid background in demand generation, growth marketing, or marketing operations, with the ability to combine strategy and execution in a fast-paced environment. You will be a collaborative and results-driven professional, comfortable working cross-functionally, influencing stakeholders, and navigating a global environment with multiple priorities.

Requirements

  • 8–10 years of experience in demand generation, growth marketing, or marketing operations, ideally in a B2B environment
  • 3-5 years of hands-on experience with marketing automation platforms (such as HubSpot) and CRM systems (e.g. Salesforce)
  • 3-5 years of experience managing website strategy as a growth channel, including SEO/GEO, conversion rate optimization (CRO), user experience, and content-led demand generation
  • Proven ability to design and optimise multi-channel campaigns that drive pipeline and conversion
  • Experience managing the full lead lifecycle, including segmentation, scoring, and nurture programmes
  • Strong analytical mindset, with the ability to translate data into actionable insights

Benefits

  • 401(k) with up to a 6% employer match and no vesting period
  • Employee stock purchase plan
  • Flexible time off for salaried employees
  • Accrual of three to five weeks’ vacation annually (based on tenure) for hourly employees
  • Accrual of up to 64 hours (annually) of paid sick time
  • Paid and/or floating holidays
  • Parental leave
  • Short- and long-term disability insurance
  • Tuition reimbursement
  • Health and welfare benefits

To apply for this job please visit haemonetics.wd5.myworkdayjobs.com.


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