Customer Marketing Manager

Role Overview

Design and execute customer lifecycle marketing strategies focused on retention and expansion. Collaborate with cross-functional teams. Analyze customer behavior data.

What You Will Do

Develop campaigns to drive upsell, cross-sell, and customer engagement. Create customer success stories and manage customer communication programs.

Why It Might Be a Fit

Strong analytical mindset, writing and communication skills, and ability to collaborate with cross-functional teams.

Requirements

• 3–5 years of experience in customer marketing, lifecycle marketing, or SaaS growth roles.
• Strong understanding of retention and expansion strategies.
• Experience with CRM and marketing automation tools (HubSpot, Salesforce, etc.).
• Strong writing and communication skills.
• Analytical mindset with ability to interpret customer behavior data.
• Ability to collaborate with cross-functional teams.
• Understanding of SaaS customer lifecycle metrics.