Brand & Digital Marketing Manager

Hybrid Full TimeLondon, England, United KingdomIAG Loyalty

Role Overview

As our Brand & Digital Marketing Manager, you’ll play an important role in helping bring the Avios brand to life across an increasingly broad range of products, customer experiences, partners and markets. You’ll work with teams across Marketing, Product, Retail, PR and Commercial to ensure the brand is represented consistently and effectively wherever customers encounter it.

What You Will Do

You’ll translate brand strategy into practical guidance, toolkits, frameworks and assets that help teams apply the Avios brand consistently and confidently. You’ll support the branding of new launches, propositions and evolving business areas, helping ensure customers receive a connected and recognisable brand experience.

Why It Might Be a Fit

You’ll be comfortable navigating ambiguity and adapting to changing priorities in a fast-moving environment. You’ll have strong communication and organisational skills, with the ability to manage multiple workstreams while maintaining attention to detail.

Requirements

  • Experience from a brand marketing, brand management or broader marketing role where you’ve been responsible for applying and maintaining brand standards
  • Experience developing or managing brand assets, guidelines, frameworks or governance processes that support consistent brand delivery
  • Experience working with agencies and reviewing creative work, providing clear and constructive feedback that improves outcomes
  • Good understanding of digital brand application, with experience helping ensure brands are represented consistently across websites, customer journeys, always-on digital activity and other customer-facing digital touchpoints
  • Experience supporting content or asset development across websites, apps, customer communications or broader marketing activity
  • Sound commercial judgement and know how to balance brand consistency with business objectives
  • Curious, proactive and motivated by finding practical solutions that help teams work more effectively

Benefits

  • Hybrid working arrangement (2 days in office, 3 days remote)
  • Opportunity to work with a growing global brand
  • Chance to build broad brand management experience
  • Exposure to a wide variety of opportunities
  • Competitive salary and benefits package

To apply for this job please visit iagloyalty.wd3.myworkdayjobs.com.


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