Role Overview
Instacart is hiring a Director of B2B Enterprise Product Marketing to lead the strategic engine behind how they bring their platform to market. This role sits at the intersection of product, commercial, and marketing, and the person who fills it will have a direct line of sight to how Instacart powers the future of grocery.
What You Will Do
Develop a unified go-to-market strategy for the enterprise platform, build a differentiated market presence, and lead a high-performing product marketing team.
Why It Might Be a Fit
You will be a builder and a storyteller who can translate complex enterprise technology into messaging that resonates with grocery executives, while also rolling up your sleeves to get campaigns out the door.
Requirements
- 10+ years of B2B marketing experience at a SaaS company
- People management experience
- Proven ability to build and execute full-scale, multi-channel B2B campaigns
- Strong written and verbal communication skills
- Experience developing effective positioning, messaging frameworks, and thought leadership strategies
- Ability to manage multiple high-stakes projects simultaneously
- High proficiency with Google Slides and comfort with basic marketing analytics
Benefits
- Market-competitive compensation
- Benefits in each location
- New hire equity grant
- Annual refresh grants
To apply for this job please visit instacart.careers.

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