Senior Marketing, Communications and Brand Manager

Role Overview

As Senior Marketing, Communications and Brand Manager, you will lead communications, customer marketing, flagship events, brand activations, PR initiatives, and integrated marketing campaigns. You will work closely with leadership, sales, customer success, product, agencies, freelancers, and external partners to bring the brand to life across channels, experiences, and customer touchpoints.

What You Will Do

You will lead the execution of integrated marketing campaigns across digital, events, PR, and customer channels, ensure consistent and compelling brand positioning, develop and execute brand activation initiatives, manage marketing materials, messaging, and brand assets, and support demand generation and customer engagement activities.

Why It Might Be a Fit

You will own the end-to-end planning and execution of flagship events and brand activations, lead external communications and PR initiatives, develop customer engagement and advocacy initiatives, and collaborate closely with leadership, sales, product, customer success, agencies, freelancers, and suppliers.

Requirements

• 5+ years of experience in marketing, communications, brand, event marketing, or a related field
• Strong experience managing large-scale events and brand activations end to end
• Proven experience in PR, external communications, media relations, and customer-facing content
• A strong understanding of customer marketing, engagement strategies, and advocacy programs
• Experience in B2B SaaS, tech, or high-growth environments is a strong plus
• International event experience is a bonus

Benefits

• 30 days of paid vacation
• EGYM Wellpass membership
• Flexible working models
• Flexible remote work from home or anywhere within Germany
• Inspiring office spaces in the heart of Munich