Demand Generation Lead

Role Overview

Drive demand generation strategy, lead a team, and collaborate with revenue-focused teams to accelerate business growth. Work in a dynamic international environment with direct visibility to senior leadership and a measurable impact on revenue performance.

What You Will Do

Own demand generation strategy, lead campaign execution and optimization, manage marketing budget, and analyze campaign performance to generate actionable insights.

Why It Might Be a Fit

7+ years of experience in B2B demand generation, growth marketing, or performance marketing, with a proven track record of building and scaling demand generation programs.

Requirements

• 7+ years of experience in B2B demand generation, growth marketing, or performance marketing
• Proven success in building, scaling, and optimizing demand generation programs
• Experience leading and developing marketing teams
• Deep expertise in paid media platforms, particularly Google Ads
• Strong analytical and data-driven mindset
• Experience managing significant marketing budgets
• Solid understanding of marketing technology, attribution models, funnel analysis, and performance marketing best practices
• Excellent stakeholder management and cross-functional collaboration skills
• Fluent German and English communication skills

Benefits

• Flexible remote-first work environment
• Flexible working hours
• Competitive salary package
• 28 days of annual leave
• Additional special leave and caregiving leave opportunities
• Monthly flexible benefits allowance
• Modern home office equipment
• Private pension plan contribution support
• Dedicated budget for professional development
• Access to virtual and in-person company events
• Comprehensive mental health and wellbeing support
• Collaborative, low-hierarchy culture