Director, Enterprise Product Marketing

Role Overview

This senior leadership role sits at the intersection of product strategy, enterprise storytelling, and go-to-market execution for a rapidly scaling B2B business. You will define how a complex suite of enterprise solutions is positioned and adopted across retailers and CPG partners navigating a fast-evolving digital commerce landscape.

What You Will Do

Define and lead the enterprise product marketing strategy, develop unified messaging frameworks and narratives, lead and scale a high-performing product marketing team, design and execute multi-channel B2B marketing campaigns, and build thought leadership strategies.

Why It Might Be a Fit

This is a high-impact role for a builder and storyteller who thrives in fast-paced, cross-functional environments. You will have the opportunity to shape enterprise go-to-market strategy at scale and lead a product marketing team.

Requirements

• 10+ years of B2B product marketing experience in a SaaS or enterprise technology environment
• Proven experience owning product marketing across multiple products or complex platform offerings
• Demonstrated people management experience with a track record of building, developing, and scaling marketing teams
• Strong expertise in developing positioning, messaging frameworks, and enterprise-level go-to-market strategies
• Proven ability to design and execute multi-channel campaigns that drive both brand awareness and qualified pipeline
• Excellent communication skills with the ability to simplify complex technical concepts for executive audiences
• Strong stakeholder management skills with the ability to influence across Product, Sales, and Executive leadership without direct authority
• Ability to manage multiple high-priority initiatives in a fast-paced, high-growth environment
• High proficiency in presentation tools (e.g., Google Slides) and comfort working with marketing performance data

Benefits

• Competitive base salary ranging from $203,000 to $214,000 CAD
• Annual equity grants and long-term incentive opportunities
• Fully remote-first work flexibility within eligible Canadian provinces
• Comprehensive health, dental, and vision insurance coverage
• Paid time off, holidays, and parental leave support
• Strong focus on work-life balance and flexible working arrangements